Stefano Lena is the new VP of Global Sales for Contents
As commercial director, he will consolidate the entire sales area in the global market of the international marketing tech company.
Milan, December 9th, 2021 – Stefano Lena has been appointed VP of Global Sales for Contents, a proprietary software platform that allows digital content to be produced in the fasted, most efficient and effective way, thanks to the use of data analytics theories and machine learning integrated with human support which is able to analyze the trends of the topics of businesses. This is inspired by AI “language models” and provides key suggestions from a SEO perspective and creates “full proof” content in various languages.
In this role, Stefano Lena brings his many years of experience and will focus on the management of the “customer lifecycle” to support the international growth of Contents, which is expanding its presence in Europe and across the globe. Stefano Lena comes from Lutech, an Italian company operating in the field of IT services and solutions. Stefano held the position of Digital Solutions Presale Director at Lutech, which has recently just made a successful exit.
He has over 25 years of experience in international sales, marketing and business development in the Enterprise Software field, and has also gained deep knowledge in the luxury, apparel and consumer goods markets. In his previous work experience, he participated in an IPO, two rounds of financing and was responsible for opening subsidiaries in Europe and New York, USA.
With this new appointment, Contents continues to expand its management team, led by CEO & Founder Massimiliano Squillace “I am very proud to contribute in this key role to the growth of a dynamic company like Contents, which stands out in a field of absolute innovation such as hybrid content generation (AI+Human), thanks to the value of cutting-edge solutions,” said Stefano Lena, VP of Global Sales for Contents.com. “My challenge will be to contribute to the international expansion by going for new growth opportunities.”
“Contents does not set limits but tries to eliminate them and that’s why it promotes, every day, a democratic environment,” said Massimiliano Squillace founder and CEO of Contents. “Stefano Lena will give a strong and further contribution to our reality thanks to the experience gained over the years and he will know how to best convey the impact that Contents is bringing thanks to its technology that helps to communicate effectively, globally to achieve more.”
Graduated at the University of Milan in Computer Science, Lena continued with post-graduate studies in Operations Research and has, over the years, acquired a deep knowledge of the entire Value Chain of manufacturing companies from Product Lifecycle Management (PLM), Supply Chain Management (SCM), Merchandise Management, to Customer Engagement, e-Commerce and Digital Marketing.